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(These sponsors will be onsite race day, be sure to stop by their tent)

Tovar Snow Professionals

(Serving the Greater Chicagoland Area)

For 27 years we’ve built a company around three basic tenants: reliability, trustworthiness and accessibility, and we’re proud to uphold them each day. When it comes to defending your property from the elements, we take it seriously. In fact, we’re accessible at all hours of the day*, anywhere in the Mid-West, so you can have peace-of-mind knowing we’re capable and ready-to-go at a moment’s notice.  Stay safe, trust Tovar.

Kunes Country Jeep

Kunes Country Auto Group is dedicated to building peoples lives in the communities we serve. We’re family owned and operated. Gregg Kunes started with Kunes Country Ford Lincoln in Delavan, Wisconsin in 1996, and over the years we have grown to fourteen dealerships throughout Illinois and Wisconsin. Our mission is of course to deliver exceptional customer service, but also to serve our communities well in the form of projects, promotions support, donations and wherever else is needed. Stop in and let us serve you. We appreciate your business and support.

Neptune Performance

Neptune Performance Products is the creator of the Neptune Thermoregulation System. This base layer/ racing top is a self heating, waterproof compression shirt that helps your body maintain a stable core temperature while you are training, racing, skiing, hiking, hunting, wave running or doing whatever else it is you love to do. Let’s face it being cold and wet is no fun but these are made a little more bearable when you are wearing a Neptune. What’s even better is you are able to configure the system to meet your needs. Check us out at

Avant Bicycle & Cafe

(Early Packet Pickup here, Friday, 1/26, 3-7p)

Avant Bicycle and Cafe is Lake Geneva’s premier coffee and bicycle shop. The coffee forward cafe serves Avant’s own roasts of organic Haitian coffee, and the bike shop deals Trek and Bontrager products while offering a full service center for all makes and models. Stop by for your local coffee fix, repair, or new bike purchase!

Northern Illinois University

Create an educational experience as unique as you, and pursue your passion from day one. Get the preparation you need for a successful life and career and the individual support you deserve. Welcome to where big university lifestyle meets personal attention. Your Future. Our Focus.


At SlingFin, we design gear to withstand the most extreme conditions in the world. Our end goal is to bring to market the most well-designed, highest quality outdoor products ever created for serious users. Utilizing our innovative designs, the best materials available, and extensive research through hands-on product testing, we make sure our gear is tested under the harshest conditions to ensure a quality and trustworthy product. We recently pioneered the field of hardshell packs with the durable, versatile Honey Badger backpack/bicycle pannier. With decades of outdoor industry experience, we take a no-compromise approach to design and manufacturing. Find our BFD tent at this year’s ASR.

U.S. Marines

When met with adversity, every Marine overpowers challenges with the perseverance to win battles.  United States Marines, The Few, The Proud!

Become a Marine Today! Talk to your Recruiter


(Visit Oscar Mike’s booth on race day)

Oscar Mike

The Oscar Mike Foundation wants to see all injured Veterans utilize their full potential and live rewarding and productive lives.

We utilize the proceeds from Oscar Mike Apparel sales and 100% of any donations to the Oscar Mike Foundation to provide financial support to injured Veterans looking for an opportunity to stay active.

By focusing on the arena of adaptive sports, the Oscar Mike Foundation assists in offering an outlet for an ongoing competitive lifestyle to the thousands of American Veterans who have given the most in the service of their country.

2018 Course Sponsor

Power Combat Fitness

(Two Locations:  Byron & Belvidere, IL)

Owner and Head Trainer Matt Bouback has over 15 years in Fitness Coaching and Personal Development and is becoming one of the most sought after trainers in Northern Illinois. His straight forward “No Excuses” approach and “Relentless” pursuit to change the lives of others has grown into this great company called “Power Combat Fitness.” Power Combat Fitness currently has two locations in Belvidere and Byron, IL.  The classes at “PCF” are designed for Universal Scalability, which means that no matter your fitness level you will be able to do these workouts.  PCF classes are high intensity and high energy led by a motivating coach that will push you beyond your limits.

2018 Craft Beer Sponsor

(GLB will provide all 4 local craft brews On-Tap race day)

Geneva Lake Brewing Company

Founded by father-son duo, Pat and Jon McIntosh, Geneva Lake Brewing Company is proud to be on tap at the following locations around the lake: Champ’s, Next Door Pub, Foley’s, The Baker House and many more!  Next time you are in the mood for a refreshing beer, be sure to try our Black Point Oatmeal Stout, Cedar Point Amber, Weekender Wheat, and our famous No Wake IPA!!  Check our website:   Visit us on Facebook or  Twitter for Tap Room hours, apparel, and more…


Rush Creek Distilling

Rush Creek Distilling in Harvard, Illinois is the area’s newest craft distillery, just a short, country drive from Lake Geneva. Drop-by-drop, small batch by small batch, using grains from local farms, we distill and hand-bottle a variety of adventurous spirits, like vodka, gin and whiskey, for adventurous spirits. We offer tours and tastings. Private mixing parties. Craft cocktails at our custom-made bar. And our Founders Loft provides a unique, intimate event space overlooking the Stillhouse and the 600-gallon, American-made still we call Liberty. Join us at Rush Creek Distilling. Take a tour. Schedule a party. Enjoy a cocktail with friends. Go home happy.

Frontline OCR

(Inspired by First Responders & The Military)

Purpose-built obstacles that embody the physical hardships encountered daily in the line of duty.  Inspired by those who face their challenges head on and at full speed.  The Frontline doesn’t have scheduled breaks or plush assignments. Success requires preparedness, mental strength, and physical conditioning.  Prove to yourself that you have what it takes to earn your badge July 8th. Join us on The Frontline or sit on the sideline.

Legendary Fitness

(OCR & ANW Training Facility)

Legendary Fitness is an obstacle course racing and ninja training gym in Menomonee Falls dedicated to preparing members for their first, fifth, or hundredth race. Our classes and training programs are for anyone, of any fitness level, with any goals. Whether you’re preparing for your first pull up or your next Spartan Race, Legendary Fitness has a program for you!

Our facility includes a unique, custom built obstacle course designed for training for ninja events and obstacle course racing. The course changes frequently to provide new challenges!

Harley Davidson, Woodstock

At Woodstock Harley-Davidson® we’re not just proud Harley-Davidson® dealers, we’re also riders. So we know the freedom and adventure you’ll find with the right motorcycle. We serve the Woodstock, Illinois area, offering the best in new and pre-owned motorcycles. Our friendly and knowledgeable sales, financingservice and parts departments are prepared to make sure your experience is outstanding, from assisting while you’re making your choice to ongoing maintenance and customization. At Woodstock Harley-Davidson®, we value the opportunity to create a long term relationship with our customers, and we do that by making sure to exceed your expectations.

Dirt Runner

Dirt Runner is Chicago’s largest permanent mud run obstacle course sports venue. Through the season, we host day and night fun mud run events, obstacle course racing endurance, and training events every weekend that offer a unique experience to all levels of athletes and enthusiasts. You’ll get plenty of action in our courses and insane terrain with a total elevation change of over 1200 ft. Together we overcome the obstacles and conquer the challenges.


(These sponsors will include great deals in your Virtual Goodie Bag)

Very well laid out. Check-in was quick. The course was very technical and challenging.
Michael Parsons

Member of Yeti Nation

Excellent time & the cleanest you'll ever be when finishing an obstacle course race.
Michael LaRiviere

Member of Yeti Nation

Very challenging and fun course!!! Can't wait to do it again!!!
Jessica E Fuentes

Member of Yeti Nation

It was an awesome and challenging event. Great for individuals or teams.
Benjamin Runkle

Member of Yeti Nation

The race was amazing from start to finish. The obstacles were very challenging, the terrain was snowy and hilly, and there was very little wait time getting on the obstacles. The avalanche snow tube obstacle was lots of fun and a good change of pace.
Greg A Johnson

Member of Yeti Nation

So much fun! The obstacles were challenging, but not intimidating. Beautiful trails to run on, which weren't congested. If you wanted to pass someone, you could. The view from the top of the hill was great. The organizers did an awesome job! I'll be back next year!
Renee Bleske Keeney

Member of Yeti Nation

Great race! Well organized, course was marked well, descent obstacles, and excellent use of terrain. It's for athletes of all levels or can be just for fun. There's challenging and fun aspects to the entire event.
Christopher Kaufmann

Member of Yeti Nation

This was the most organized and managed event I've ran. As a first responder (firefighter/paramedic) the heroes heat was a very nice tribute. The obstacles were put together nicely and the running route flowed well. Looking forward to next year. Thank you again for making this a memorable race.
Jason Paszkowski

Member of Yeti Nation

Did it last year and came back for more! Thanks for a great event, well organized and the course was excellent this year! New obstacles were a blast. Can't wait until next year.
Amanda Sutherland Elmer

Member of Yeti Nation

My husband and I are from Pennsylvania and flew out just for this race! It was well organized and everyone was super friendly and helpful, the obstacles were challenging and well laidout! We do mud/obstacle runs but this was our first snow/obstacle. Definitely a cool location and a really good obstacle run! It was well worth the trip!
Carrie Zimmerman

Member of Yeti Nation

Excellent!!, Well organized, Great Obstacles, Plenty of snow.
Carlos Velazquez

Member of Yeti Nation

TEST Sign up for Exclusive Deals on Race Entries and ASR Gear!

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Email address
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* Our Newsletter members received exclusive deals to the 2018 Abominable Snow Race event, and on ASSR Gear. Your email will never be shared.